Finding a Craft
Show
Direct Sales >> Craft Shows >> Finding a Craft Show
Deciding to
try out craft shows with your direct sales business is actually a
great decision. The first thing you are going to want to do is find
craft shows in your area. There really is a method to finding shows,
and I would suggest if you are new to the craft show world to start
small, think church festivals.
I usually find out
about these type of church festivals through my local paper. I would
also suggest contacting churches in your area to see if they have
these types of festivals that have craft shows. The best part about
these church organized events is that the entry fee is usually small
(which is good). Another option to calling would be to look on the
church's official website.
I think these small
craft shows are a wonderful place to start to get the feel of what
the shows are like. You will also not need as much inventory as a
large show, and this way you can get a feel as to how your product
may sell with a minimum investment.
Make sure to tell the
person in charge of the show that you are with a direct sales
company. There is a chance that they may only allow homemade crafts.
A lot of direct sellers get around this by making crafts with their
product. For instance a candle company might have personalized
votive holders (which are made by the seller) to sell with her
candles. This is usually the approach I take to mix up my
product, however, I have seen women set up booths with just their
Mary Kay products with a sign for a free makeover. The bottom line,
check with the coordinator before signing up with your entry fee.
To find larger craft
shows in your area and beyond, your best bet is the internet. There
are many sites that will charge a subscription fee to view upcoming
craft shows. I would only suggest subscribing after you have made a
commitment to doing these shows. A tip for newcomers, bigger shows
get VERY expensive. I have seen entry fees for over $1000. Most
larger shows are around $400 (In my experience), this is one reason
why I stick to the smaller shows unless I am confident that it will
be a huge success!
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